Beyond PLG – How Agent-Led Growth is Changing the Product Playbook

As a senior product manager with over a decade of experience in software development, I have watched the technology landscape undergo massive shifts. Years ago, we relied heavily on sales teams to explain our software. Then, the industry evolved. We moved to Product-Led Growth. We focused on building self-serve funnels, optimizing user experiences, and letting […]

The post Beyond PLG – How Agent-Led Growth is Changing the Product Playbook appeared first on EDM Chicago.